AI Insights · Timothy · April 2023
Top 5 Navigation and Maps Apps in the UK for Q1 2023
In Q1 2023, the leading navigation and maps apps in the UK showed varied performance in downloads and active users. Here’s a detailed look at how the top 5 apps fared.
In the first quarter of 2023, the top 5 navigation and maps applications in the United Kingdom demonstrated diverse trends in downloads and active user metrics. Here’s a closer look at the performance of these apps:
Google Maps saw a consistent increase in weekly downloads, peaking at approximately 91.4K in the week of March 20. Weekly active users exhibited a steady rise, starting from around 9.3M at the beginning of the quarter and maintaining this high level throughout, ending at approximately 9.5M in the last week of March.
Google Earth experienced fluctuations in weekly downloads, with a notable spike to around 98.6K in the week of March 20. Weekly active users remained relatively stable, starting at approximately 276K at the beginning of the quarter and reaching around 293K by the end.
Waze Navigation & Live Traffic had a steady weekly downloads rate, peaking at approximately 50.9K in the week of February 13. However, weekly active users saw a slight decline, moving from around 2.8M at the start of the quarter to approximately 2.5M by the end.
what3words: Navigation & Maps also showed steady weekly downloads, reaching a peak of about 44K in the week of February 6. Weekly active users remained relatively stable throughout the quarter, starting at around 165K and ending at approximately 150K.
myRAC saw a notable peak in weekly downloads, reaching around 96.3K in the week of January 30. However, weekly active users declined from approximately 68.3K at the end of January to around 13K by the end of March.
These insights are derived from Sensor Tower's data. For more detailed analytics and trends, visit Sensor Tower.
